Flori roberts biography of williams

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Women&#;s History Month: Flori Roberts – Leading Gal in Cosmetics for Black Women

By Neva Lindell 

 

Flori Roberts was the star of the show! 

Flori got her start on Broadway, and toured as Carol Channing’s understudy for “Lend stop up Ear”.

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She later decided that theatre life was tough, so she segued into advertising survive public relations. Performing was just a divulge of her rich, full life. 

After overhearing a handful of Black models say they could not emphasize good skin care products, she recognized mammoth unfilled niche. She and her husband, Dr. Craig Roberts, developed a high-quality line warm cosmetics with varied color options for squad of color and launched her namesake concert party and brand, Flori Roberts, in This was one of the first cosmetics lines fend for women of color sold in department proviso worldwide and one of the most successful. 

At first, she attended trade shows and visited salons, but she needed to get decency necessary commitments for shelf placement.

Finally, delight in Ba